#Non-standard #Digital #Campaign
After rebranding, Tera Bank - as a new brand, needed to raise awareness and be positioned as a cool and modern Bank.
So, we decided to do something extraordinary and useful at the same time,
… And introduced the new product from Terabank - Tera Bike.
Free bike service for Terabank customers - the moving outdoor that was greeted with great enthusiasm!
Outdoor - that our city, with one of the highest air pollution rates needed so much!
Creative Concept - Nino Gordeladze, Beqa Meparishvili, Vato Kavtaradze
Executive Creative Director: Nino Gordeladze
Senior Copywriter: Irina Sakvarelidze
Copywriter: Jambakur bakradze; Nikoloz Mdivani
Senior Art Director: Mari Sukhishvili
Art Director: Teona Shelia
Client Service Director: Tamar Tsintsadze
Junior Account Manager: Tinatin Khapava
Designers: Natia Kvaratskhelia, Meko Chikadze, Elisabed Ioseliani
Post-Production Producer - Natia Nikoleishvili
Editing. Color Grading - Goga Tsikolia
Sound Director - Paata “Godfather” Godziashvili
CG - Levan Medoshvili
Producers: Ana khazaradze, Nino Chichua
Project Manager - David Kopaleishvili
Pr Manager - Sophio Dvalishvili
Software Support - MGL Development
Technical Supervisor - Natia Nikoleishvili