The Book of my Class - Finca Bank
Finca Bank wanted to raise awareness of financial literacy in Georgia. And especially in younger generations.
So to do it in interesting and playful way, we’ve created ‘The Book of my Class' - interactive and entertaining book for children. Where we defined the concept of money, importance of saving and how to manage resources effectively.
'The Book of my Class' is a time capsule, a diary, where each class preserves special moments from school life. The book were sent across Georgia. It was received with an exceptional interest, especially by the children.
Client: Finca Bank
Executive Creative Director: Nino Gordeladze
Art Director: Matassi Sulakauri, Irina Sakvarelidze
Copywriter: Irina Sakvarelidze, Tsotne Mazmanishvili
Illustrations: Ruslan Beridze
Designer: Ruslan Beridze, Zacharia Mesropov
Account Team: Tamar Tsintsadze, Tuta Galegashvili, Vaska Chubinidze
Book Editor: Nino Gordeladze
Producer: Tami Morchiladze
Set Design/Art Director: Mari Sukhishvili
Director/Editing/Dop: Goga Tsikolia