\\’ - tbilisi
TBC Concept – Spring Will Still Come

Inola’s work is filled with smiles, joy, and happiness – feelings that were rare at the time, not only in the environment around her but in art itself.

Listening to her today, decades later, still brings a smile to your face and fills you with happiness and joy.

And today, just as much as ever, we need a voice that brings optimism into our lives.

In a campaign’s first wave, we created the music video for Inola’s song „Sakanela“. Capturing lightheartedness, nostalgia, and hope – feelings that anyone, young or old, experiences while sitting on a swing, as well as listening to this iconic and beloved song.






Credits:

Client: TBC Concept
Creative Agency: Windfor’s Tbilisi
Creative Director: Beqa Meparishvili
Senior Art Director: Luka Makharoblishvili
Senior Copywriter: Mariam Koghito Chargazia
Art Director / Content Creator: Luka Chkhaberidze
Senior Strategist: Mariam Chkhaidze
Strategist: Tina Kikalishvili
Social Media Manager: Nino Sybil Gvritishvili
Content Creator: Maka Giorgadze
Client Service Director: Mariam Gogodze
Account Manager: Tatuka Natsvlishvili
Traffic Manager: Nino Mamporia
Graphic Designer: Khatia Khatiashvili

Production Company: Enkeny Films
Executive Producer: Bacho Meburishvili
Line Producer: Sophio Bendiashvili
Head of Production: Sophio Orjonikidze
Producer: Beqa Kirtava
Producer’s Assistants: Lea Jinjikhashvili, Irinka Abashidze
Production Office Manager: Ana Chvamania
Production Accountant: Elene Sadunishvili
Production Lawyer: Nanuka Chkuaseli
Director: Giorgi Kvlividze
1st Assistant Director: Tamara Shubitidze
Director of Photography: Rati Gogatishvili, g.c.a.
1st Assistant Camera: Manu Elijarashvili
Camera Assistants: Ninia Tsabadze, Khatia Khalvashi
Video Operator: Goga Gogatishvili
Gaffer: Giorgi Gogatishvili
Lighting Crew: Giorgi Gogbaidze, Akaki Kurdadze, Vazha Aprasidze
Key Grip: Giorgi Popkhadze
Grip: Guja Mokia
Photographer: Elene Shengelia
Production & Costume Designers: Tatia Modebadze, Elene Rukhadze
Art Director: Giorgi Gorgiashvili
Key Costumer: Ketato Nikoladze
Make-up Artist: Nutsa Gelashvili
Casting Director: Misha Apkhazava
Casting Manager: Sopo Qobachishvili
Cast: Liza Kotrikadze, Ioseb Molodinashvili, Saba Kobaidze, Nene Gogoladze, Ana Shengelia, Ana Zedginidze, Kristine Katamadze, Giorgi Tevzadze, Galina Gavasheli, Tsiala Kotolashvili, Sandro Abesadze, Ketevan Shafakidze, Kira Nachkebia, Nino Chechvadze
Location Manager: Giorgi Topuridze
Location Assistants: Levan Saralidze, Maksim Borosov, Giorgi Chelishvili
Lock-up Team: Nikoloz Tughushi, Nikoloz Chirgadze, Luka Bechvaia, Tinatin Miminoshvili, Ika Sulkhanishvili, Aleksandre Shaphatava
Location Preparation Manager: Joni Baiadze
Location Preparation Team: Giorgi Tskhvediani, Davit Tatrishvili, Giorgi Bibiluri, Ioane Varamashvili, Eduard Baiadze, Saba Tigishvili, Beka Bzekalava, Giga Chanturidze, Luka Inasaridze, Beka Khidesheli, Nikoloz Pertaia
Set Operations & Catering: Fiesta
Hostess: Shorena Dolbaia
Drivers: Giorgi Areshidze, Nika Areshidze, Luka Otarashvili, Mamuka Mamukashvili, Giorgi Razmadze, Giorgi Aslamazishvili, Givi Chelidze, Revaz Khocholava, Aleksi Sulkhanishvili, Kakha Gugushvili, Koba Adamashvili, Gia Zakaidze
Editing: Levan Butkhuzi
Sound Design: Heima Production
Music: Inola Gurgulia – “Sakanela”
Lyrics & Music: Inola Gurgulia
Music Rights Holder: GMI Rights Management
Color Grading: Mindia Inasaridze
VFX & Motion Graphics: Giorgi Korganov
Storyboard Artist: Irakli Toidze