Yes – humanity’s worst fears can be turned into successful digital campaigns!

As the world was debating the possibility of AI takeover, we decided to check: how bad could it be? So we let the machine take over McDonald’s Georgia digital channels and serve everybody their personal McNightmare.

Over the course of 5 days, all of the digital content – from visuals to copy and comments, was created exclusively by AI. The result? Watch the video and see for yourself

Client: McDonald’s Georgia
Agency: Windfor’s
Production Company: Windfor’s x AI

Executive Creative Directors: Beqa Meparishvili, Nino Gordeladze
Creative Group Head: Mari Sukhishvili
Art Director: Luka Makharoblishvili
Copywriter: Kristina Dudey Avsarkisova
Head of Strategy and Account Planning: Ana Dondua
Account Managers: Mariam Kamushadze, Luka Samushia
Graphic Designers/AI Moderators: Knini Tchalidze, Keti Shalutashvili, Salome Tsikaridze
Motion Designer: George Korganov
Head of Digital Team: Natia Zarnadze
Digital Advertiser: Gvantsa Arghvliani
Social Media Managers: Nini Sybil Gvritishvili, Salome Kvaratskhelia
Community Manager: Salome Kvaratskhelia