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Emotions Are Georgia!

 #Design  #Digital  #Campaign

Emotions are Georgia! -

Our new emotional campaign for Georgian National Tourism Administration.

 

In 2017 number of international visitors of Georgia increased by 1,182,534 compared to the previous year and exceeded the record-breaking number of 7 million.

 

Together with Pulsar AI we developed an Artificial Intelligence tool that detects genuine human emotions in social media posts of 7 000 000+ tourists.

 

During 6 month complex Artificial Intelligence tool was detecting, analyzing and sorting out the most genuine human emotions through social media posts of more than 7 000 000 travelers, who shared their impressions about Georgia.

 

All these to create the most emotional and accurate guidebook of the country.

 

We are proud to present both printed and interactive digital versions of the guidebook.

 

 

 

 

 

 

 

 

 

 

 

 

 

Credits

Client: Georgian National Tourism Adminisration

 

Agency: WINDFOR'S

 

Executive Creative Directors: Beqa Meparishvili, Nino Gordeladze

Chief Creative: Vato Kavtaradze

Creative Director: Bibi Asatiani

Senior Copywriter: Irina Sakvarelidze

Senior Art Director: Mari Sukhishvili

Client Service Director: Tamar Tsintsadze

Account Manager: Inga Svanidze

Head of Design Department: Natia Kvaratskhelia

Designers: Sergio Titenkov, Davit Chanadiri, Meko Chikadze

Strategic Planners: Tsotne Mazmanishvili, Giorgi Chikhradze

 

Production:

Executive Producer: Ringailė Leščinskienė

Director: Malkhaz Kipshidze

DOP: Malkhaz Kipshidze

Camera man: Lasha Shekelashvili

Set and Costume Design: Tekla Berdzenishvili

Casting: Aleko  Putkaradze, Anastasia Provodina, Irma Glilava-Shermadini, Elene Margishvili, Marius Baranauskas, Giorgi Chinchiarauli, Mate Kurdiani, Keso Kurdiani, Ilia Kurdiani, Luka Kurdiani, Giorgi Guladze, Mariam Gabrichidze.

 

Post Production:

Post Production Producer - Natia Nikoleishvili

Editing: Goga Tsikolia

Color Grading: Goga Tsikolia

CGI Artist: Levan Lapachi

Sound Design: Paata “Godfather” Godziashvili

Music Production: Online Audio

Composer, Arranger, Piano, Mockup: Ana Kasrashvili

Co-Arranger, Acoustic Guitar: Ilia Jgharkava

Recording, Editing and Mixing: Ilia Jgharkava

 

Composition is Based on Georgian Famous Themes and Songs.

Music Themes Selected by Windfor's & Online Audio

 

Book Team:

Texts: Tea Kitoshvili, Meri Nebieridze

Editors: Nino Gordeladze, Irina Sakvarelidze

Translators: Sopo Kechkhoshvili, Irina Sakvarelidze

Technical Designer: Giorgi Kevlishvili

Proofreading: Joseph Alexander Smith

 

Artificial Intelligence and Web Team:

Pulsar AI

Web Designers: Guga Meshvildishvili, Teona Shelia

Digital Account: Tsotne Mazmanishvili

 

 

Special thanks to:

 

Free University Law Clinic, Schuchmann Wines Chateau & SPA, Zurab Dvali, Kacheti Ezo, Svan house, Hotel Mountain Mestia, Alavedi Pope David